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Department of Commerce
Project Report
2019-2020
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Issue Date
Title
Author(s)
2020
A STUDY ON THE IMPACT OF ELECTRONIC WORD OF MOUTH ON CUSTOMER PURCHASE DECISIONS AND BRAND EQUITY - WITH SPECIAL REFERENCE TO KOTTAYAM MUNICIPALITY
Alan Mathew Cherian
;
Alwin Kuruvilla Varkey
;
Rojo Joseph
;
Sabin Skaria Pozhimannil
;
Unnikrishnan Nair P.P
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Alwin Kuruvilla Varkey
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Rojo Joseph
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Unnikrishnan Nair P.P
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2020
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