Please use this identifier to cite or link to this item:
http://202.88.229.59:8080/xmlui/handle/123456789/3343
Title: | A STUDY ON THE IMPACT OF ELECTRONIC WORD OF MOUTH ON CUSTOMER PURCHASE DECISIONS AND BRAND EQUITY - WITH SPECIAL REFERENCE TO KOTTAYAM MUNICIPALITY |
Authors: | Alan Mathew Cherian Alwin Kuruvilla Varkey Rojo Joseph Sabin Skaria Pozhimannil Unnikrishnan Nair P.P |
Issue Date: | 2020 |
Publisher: | Saintgits College of Applied Sciences |
URI: | http://202.88.229.59:8080/xmlui/handle/123456789/3343 |
Appears in Collections: | 2019-2020 |
Files in This Item:
File | Description | Size | Format | |
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PROJECT GROUP T6.pdf | 1.52 MB | Adobe PDF | View/Open |
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